Brand assessment
Get clear on the commercial picture.
We review your portfolio, positioning, distribution status, current assets, and goals. We identify what is ready and what needs work before approaching accounts.
02 / HOW WE WORK
A clear plan.
Consistent follow-through.
Direct distributor and buyer relationships. Focused account work. Brand tools that support the sale. Clear visibility into what happens next.
Market mapping
Choose accounts that fit the brand.
We map retail and on-premise opportunities across DFW by category, customer, price point, and brand fit. We identify relevant Local Distributor’s Permit (LP) holders as part of the route to bar and restaurant accounts. The result is a focused account list and a practical outreach order.
Distribution partner and buyer introductions
Put direct relationships to work.
We use our licensed wholesaler relationship and Texas buyer network to coordinate introductions, partner review, and onboarding. We also help brands pursue business with LP holders who serve eligible on-premise accounts. Acceptance and commercial terms remain with the licensed businesses.
Brand and launch buildout
Give the market a complete brand to work with.
When the foundation needs work, Worth The Pour LLC develops the positioning, sales collateral, launch materials, digital presence, and content system required to support the account conversation. Photography, video, and event content can be coordinated with Michael and Brenda’s Marketing V111 around the agreed brief.
Field representation
Keep the work moving in market.
We handle outreach, account visits, buyer follow-up, staff education, order follow-up, and delivery coordination through authorized channels. Launch execution connects the plan to the daily work of earning placement. Licensed businesses handle the applicable transactions and fulfillment.
Reporting and growth
Know what moved and what comes next.
You receive clear updates on account activity, buyer feedback, open opportunities, audience growth, and next actions. We adjust around what the market is telling us.
YOUR NEXT CHAPTER STARTS HERE